Social Media Calendar: Most people know Paul McCallum as a CFL hall-of-fame kicker, but he is also an experienced realtor with 16 years in the industry. Our social media strategy highlights Paul’s transition from football to full-time real estate on his social media channels. We use a media mix of video, images, text, and animation to engage audiences and grow his reach

*Note: This Calendar PDF is interactive, press the “Play” buttons for examples of our video editing and film work